A smudging ceremony is a purification ritual that is tied to many cultures. While this type of ceremony isn’t reserved exclusively for weddings, it has found its way into many. It uses a smouldering bundle of sage, an herb which is thought to have to cleansing properties, to purge negative energy, allowing the couple to start this new phase in their relationship on the right foot. We are seeing an increase in bridesmaids gifts boxes with sage bundles, cards and well wishes more than traditional gifts.